About The Brand
From unique packaging to vegan and cruelty-free formulas, DedCool does things differently by creating perfumes you can layer to build your own signature perfume. As the daughter of a beauty formulator, founder Carina Chaz spent a lot of time in beauty labs experimenting with ingredients, developing a passion for creating new products. Feeling there was a lack of individuality in the fragrance world, she founded DedCool in 2016. Through this brand, she puts the emphasis on boosting your wellbeing and being yourself through uplifting scents that can be mixed together.
Who Is It For
DedCool is for those who are looking for their perfect perfume match and want to experiment and create their own unique scents everyday with different combinations.
Why Space NK Loves
We love how DedCool is expanding the fragrance space with fragrances you can layer, such as the infamous Xtra Milk Fragrance. From perfumes to candles and home essentials like laundry detergent, the LA brand has all the everyday essentials to switch up your day-to-day.